LandShark wanted a novel way to engage it’s fans, so I designed this simple interaction for their website. Visitors could enter the reason they deserved an escape for the chance to win an all expenses paid tropical getaway. The interaction was super simple and appropriately themed: enter your info on a virtual scrap of paper, stuff it into an empty LandShark Lager bottle and toss it out to sea. The virtual messages collected into a visual, animated stream where visitors could see the message they entered and read other entries. Thousands of entries were collected.